10+ years
WordPress development experience
30+
5-star reviews on Clutch, Google & Sortlist
350+
completed projects
15+
long-term client relationships
Trusted by 60+ agencies and brands for launches, rebuilds and long-term support.
Our Core Services
Comprehensive WordPress solutions – from full builds to on-demand engineering.
WordPress Development
Custom WordPress Built to Scale
We engineer custom WordPress solutions – from block-based themes to complex, multi-location CMS platforms. Optimized for performance, accessibility, and editorial control.
What we deliver:
- Custom themes & ACF / FSE blocks
- Multilingual & multi-site setups
- API integrations & headless CMS builds
- Performance and Core Web Vitals optimization
Web Design & UX
Websites Designed Around Your Users
We design and redesign websites with a focus on clear structure, intuitive user journeys and interfaces that support your business goals.
WHAT WE DELIVER:
- Website redesigns & visual direction
- UX, wireframes & user journeys
- Information architecture
- Responsive UI & design systems
Support & On-Demand Team
Reliable Support. Extra Dev Power When You Need It.
From ongoing maintenance to additional development capacity, we support internal teams and agencies with experienced WordPress developers when needed.
Perfect for:
- Ongoing development and improvements
- Agencies needing extra WordPress capacity
- Retainer or sprint-based collaboration
WooCommerce Development
WooCommerce Built for Real Traffic
We build and improve WooCommerce stores with a focus on performance, conversion and reliable integrations – from checkout optimisation to complex custom functionality.
What we deliver:
- Custom WooCommerce themes & extensions
- API and ERP integrations
- Performance and caching optimization
- Checkout & conversion improvements
Here’s What Our Clients Are Saying
Clients’ stories
High-Performance WordPress Platform for a Leading Trampoline Park Brand
High-performance WordPress platform for one of Germany’s leading trampoline park brands – built for speed, modular content management, and conversion-focused user journeys.


5 brands
on one WordPress multisite
2+ years
of continuous development
93/100
PageSpeed performance score
Why Teams Choose IMADO
Senior WordPress Specialists, From Design to Development
We’re a development-first agency – every project is led by senior engineers who understand architecture, scalability, and performance.
Our focus is on thoughtful design and technical excellence, not surface-level design or quick fixes.
Our Process
Structured. Transparent. Predictable. From first call to launch – a clear framework that keeps delivery fast, reliable, and stress-free.
Need technical help with your WordPress platform?
Our support team is available for audits, fixes, and performance improvements.
WordPress, Design & Support: FAQ
Learn how IMADO approaches complex WordPress projects, white-label collaboration, pricing and long-term support.
Why do you specialize in WordPress and WooCommerce?
Specialization allows us to go deeper into WordPress architecture, performance, security and long-term maintainability. Our team works with custom themes, Gutenberg and FSE, WooCommerce, multisite, plugins and API integrations. This focus is particularly valuable when a project goes beyond a standard marketing website and requires experienced technical decision-making.
What types of projects are the best fit?
We are best suited to custom WordPress and WooCommerce projects that require scalable architecture, reusable components, complex integrations or long-term development support. Typical engagements include new platform builds, redesigns, multisite systems, migrations, custom plugins, performance optimization and extending an existing development team.
Can you work completely white-label?
Yes. We can operate entirely behind the scenes under your agency’s brand. This can include agency email addresses, branded documentation, NDA agreements and working inside your existing communication and project-management tools. We only participate in client-facing communication when you want us to.
Learn about white-label development
Will my clients know you’re involved?
No. All communication, documentation, and project assets are branded as yours. We work behind the scenes, using your email domain or project tools if needed.
Can your developers work as part of our existing team?
Yes. Our developers can join your team for a project, development sprint or ongoing collaboration. We can work in Slack, Microsoft Teams, Jira, Asana, Trello, GitHub or GitLab and adapt to your coding standards, task structure, meetings and reporting process.
Explore developers on demand
Can you take over an existing or unfinished project?
Yes. We regularly inherit existing WordPress and WooCommerce platforms, including unfinished or technically challenging projects. A senior engineer first reviews the codebase, hosting, plugins, integrations and known problems. We then recommend the safest next step, such as an audit, stabilization sprint, migration or ongoing development plan.
How involved do we need to be during development?
You can stay closely involved or delegate most of the technical delivery to us. Before development starts, we agree on who makes decisions, approves work and communicates with stakeholders. You receive clear progress updates while retaining control over the project scope, priorities and client relationship.
How is a project scoped and priced?
Pricing depends on the scope, technical complexity, timeline and preferred collaboration model. We offer fixed-price project delivery, flexible time-and-materials support and dedicated development capacity. After reviewing your website, brief or technical requirements, we provide an initial estimate or recommend a discovery workshop when deeper analysis is required.
View engagement models and pricing
How does a new engagement start?
Send us your website, brief or a description of the technical problem. A senior engineer reviews the information, identifies obvious risks and recommends a practical next step. Depending on the project, this may be an initial estimate, technical audit, discovery workshop or short stabilization sprint.
Do you redesign existing WordPress or WooCommerce websites?
Yes. We can redesign an existing WordPress or WooCommerce website without rebuilding everything unnecessarily. We usually start by reviewing the current structure, user journeys, content and technical setup, then decide what should be redesigned, rebuilt or kept.
For WooCommerce projects, we can also review product pages, category structure, cart and checkout flows, performance and conversion issues.
Can you design a website from scratch?
Yes. We can handle the complete design process, from website structure and user journeys to wireframes, UI design and responsive layouts.
Our designers work closely with the development team, so technical requirements are considered from the start and the approved design can be implemented accurately in WordPress.
How do you ensure code quality and maintainability?
Projects follow Git-based workflows, code review and established WordPress development standards. Where applicable, we use PHPCS with WordPress Coding Standards, reusable Gutenberg or ACF components, documented integrations and structured deployment processes. We prioritize performance, security and maintainability throughout development – not only before launch.
What happens after the website launches?
We can continue supporting the platform through updates, monitoring, incident response, performance improvements and recurring development. Maintenance can cover websites built by our team or existing platforms that have passed a technical review. The scope and response expectations are agreed before ongoing support begins.
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